Dog Products That Smell Like Us: Welcome to Hooper Ruff

At Hooper Ruff, we’re challenging the status quo of dog grooming products. Tired of the same old lychee and watermelon kiwi scents that have dominated the market for decades? So are we. Inspired by the luxurious fragrances we adore from Mecca—like Tobacco & Vanilla, Baccarat Rouge, and Bum Bum Brazilian—we’ve reimagined what dog care can be. Our high-end grooming products, infused with unique and sophisticated scents, don’t just stand out—they redefine the experience.

Why Hooper Ruff is Different

While the pet industry has been flooded with repetitive, uninspired products - Like printed harnesses and leashes that are also annoying to clean and often become dirty within weeks of purchase—Hooper Ruff has been on a mission to break the mold. We saw the trend: a surge of new businesses popping up, all offering the same lackluster items.

 

But the market is changing. By 2024, many of these businesses are closing. At Hooper Ruff, we foresaw this shift and decided not to follow the crowd. Instead of selling the same old gear, we focus on innovation and quality. Our customisable waterproof collars, for example, are not only practical with their name and phone number engraving but also designed to be subtle, classic, and easy to clean. And unlike others, we offer spare parts so that your investment lasts longer.

BUILD A CUSTOM COLLAR

Our Story: A Journey of Distinction

Founded by Amelia Hooper, Hooper Ruff emerged from a desire to offer something different in a saturated market. With a keen eye for design and a passion for quality, Amelia and her loyal German Short Haired Pointer, Posie, set out to create products that reflect a modern, sophisticated approach to dog care.

 

"We began with bespoke dog clothing but quickly adapted to address the evolving needs of pet owners. Our range now features an array of high-end grooming products, all designed with the same commitment to excellence and distinctiveness that defines our brand." - Amelia 

Join Us in Redefining Pet Care

In an age where dog grooming products are all too similar, Hooper Ruff stands out. We’re dedicated to offering products that don’t just meet the status quo but set new standards. Explore our collection and see for yourself how Hooper Ruff is redefining pet care with scents, designs, and quality that are as unique as your dog.

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Amelia Holding a finalist award for the SCBA

Meet Amelia Hooper: From Executive Assistant to Innovator in Pet Care

Hi, I’m Amelia Hooper!

After years of working as an Executive Assistant, I found myself yearning for something more fulfilling and creatively stimulating. I loved the structure and organisation of my job, but I wanted to channel my passion for dogs into something meaningful.

That’s when I decided to take a leap and start Hooper Ruff. My goal was simple: to create products that genuinely enhance the bond between dogs and their owners, while also standing out in a sea of generic pet supplies. Every day, I’m inspired by the joy that our products bring to pets and their families.

It’s been a rewarding journey, and I’m excited to continue innovating and bringing unique solutions to the pet care market.